Your path to the future begins here
Make the most of the Schmalkalden Career Fair: prepare smartly, network effectively – and find your dream job!
13 Career Fair Preparation Tips
Take advantage of the SUAS Career Fair to build valuable connections and get one step closer to your professional goals. With thoughtful preparation, a confident presence during the fair, and focused follow-up, you can make the most of this opportunity. Here are some practical tips to support you.
Welcome to the SUAS Career Fair!
This is your chance to connect your academic journey with leading employers from the region. This guide will help you prepare for the event and take meaningful steps towards a successful career.
Before the fair
Get started well prepared
1. Define goals
Think about what you want to achieve in advance. Do you want to meet potential employers, learn about specific industries, or find specific job openings? A clear goal will help you plan your trade fair visit in a targeted and efficient manner.
2. Research companies
Use the trade fair catalog to learn about the participating companies. Find out which companies align with your career goals and research their websites and social media channels. Plan your tour so that you can specifically visit the booths of the companies relevant to you.
3. Prepare application documents
Your resume should be up-to-date, error-free, and professionally designed. Print multiple copies—some companies prefer physical application documents. You can also prepare a short application or a one-pager that summarizes your most important qualifications at a glance. You should also have a digital version of your documents ready for easy sharing via email or QR code.
4. Optimize your digital presence
A well-maintained LinkedIn or Xing profile is essential. Make sure all information is up-to-date and your profile makes a professional impression. Use the QR code feature in the LinkedIn app to quickly connect with new contacts on-site – without the need for printed business cards.
5. Selbstpräsentation üben
Prepare a short and concise introduction – a so-called elevator pitch. Practice it beforehand so you can present yourself confidently and authentically in interviews with companies.
During the fair
Appear confidently and seize opportunities
1. The first impression counts
A well-groomed appearance and a professional demeanor make all the difference. Choose an outfit that's appropriate for the industry and that you feel comfortable in. Make sure you have a firm handshake, maintain eye contact, and a friendly smile—all of these things will leave a positive impression.
2. Actively approach companies
Take the opportunity to engage with company representatives. Introduce yourself with your first and last name and engage in targeted conversations. Well-prepared applicants who ask thoughtful questions leave a lasting impression on employers.
3. Take advantage of trade fair offers
Take advantage of services such as application portfolio checks and professional on-site photo shoots to optimize your application documents and online profiles.
4. Note down important information
After each conversation, you should jot down the most important information and contact details. These notes will be invaluable in the follow-up and will help you keep track of everything.
5. Master the art of small talk
Small talk makes it easier to start a conversation and creates a pleasant atmosphere. Show genuine interest in your counterpart, listen actively, and respond appropriately to their answers. Avoid controversial topics and focus on professional or industry-specific content – this will ensure you'll be remembered positively.
After the fair
Maintain contacts and plan next steps
1. Timely follow-up
Follow up with your contacts via email within two days of the trade fair. Thank them for the call and follow up on your conversation – this demonstrates professionalism and interest.
2. Reflect on conversations and set priorities
Review your notes and analyze the interviews: Which companies best match your goals? Where do you see concrete opportunities? This reflection will help you set priorities and prepare targeted applications.
3. Maintain your network
Add your new contacts promptly on LinkedIn or Xing and thank them for the exchange at the trade fair. A well-maintained network can open doors in the long run – so keep it actively alive! Regularly share interesting articles or updates from your industry to stay visible. With these tips, you'll be well-equipped to make your trade fair visit a success. Use the opportunity to gain valuable experience, network, and get a step closer to your dream job. Good luck!